J e s s i K a

Wealth Success Holdings

WSH was a responsive one-stop application portal designed primarily for users to submit insurance forms, facilitating the entire application process. Additionally, it provided access to a document center that included product information, application forms, company notifications, and financial reports. This streamlined approach aimed to enhance user experience and efficiency throughout the application journey.

  • Category UX Design, UI Design, Front-End Development
  • Company Smart Success International Enterprises Limited
  • Industry Financial Services & Insurance
  • Launch Date February 2017

My Duties

  • User research

  • Interaction design

  • Visual design

  • User-centered design

  • Front-end development

Challenges Faced

One of the primary challenges was encouraging user adoption of the new platform. Most users were accustomed to traditional processes and hesitant to transition to a digital solution. Furthermore, accessing important documents and information within the platform, which could slow down the application process. Data security was a significant concern for users, especially regarding the protection of sensitive information.

Solutions

At first, I organized documents into clear categories and designed a robust search feature. This allowed users to quickly find necessary documents, such as product information and application forms, improving their overall experience and efficiency. To address usr adoption, we provided training sessions that provided clear instructions and demonstrations. Gathering user feedback allowed us to make iterative improvements, ensuring the platform met their needs and encouraging greater engagement. For the data security concerns, I collaborated closely with the technical team to ensure that sensitive data remained protected from breaches. We also communicated the security protocols transparently to users, which helped instill confidence in the platform and alleviate their concerns.

Project Outcome

Users reported a significant improvement in their ability to navigate the system, such as productivity increased and team collaboration improved. Overall, the transition to the new structure led to enhanced user experience and better project outcomes.

50% improve in
user satisfaction
Agile Research Analysis
Data-Driven Design Usability Testing User-Centered Design
Wireframing Prototyping Interactive Design
Front-End Development Iterative Design Design Systems WCAG Compliance
UX Strategies Business Objectives Project Management Collaboration